BTI Consulting Group reports that corporate counsel have singled out Valorem Law Group as a “Mover & Shaker”–“firms disrupting the legal industry by make strategic and tactical moves others don’t.” We are honored to be singled out in this fashion. From our founding in 2008, we’ve led the move to the New Normal, been named as one of 22 firms “best at AFAs,” and regularly have been recognized by corporate counsel for our brand excellence and extraordinary client service. What sets this recognition apart, however, is its validation of our move earlier this year to create ElevateNext Law and align ourselves with Elevate Services. I wanted to spend a couple of paragraphs describing what prompted this major move by my Valorem partner, Nicole Auerbach, and me.
Many people have views on how to develop a vision of change, of disruption. Having just created ElevateNext Law (with the incomparable Nicole Auerbach) and created a vision with Elevate Services and Univar, I wanted to share my “recipe.” It is a combination of George Bernard Shaw and Captain Jean-Luc Picard.
Says Shaw: Some see things as they are and ask why. I dream things that never were and say why not.
Says Picard: Make it so.
So, to capsulize: Dream. Execute.
On Monday, my partner Nicole Auerbach and I announced the launch of ElevateNext, which will work alongside Elevate Services, a best-in-class law company. And with Elevate, we announced our collaboration with Univar, a Fortune 500 chemical and ingredient distribution company, to reduce its legal spend by 50%. Many have followed our time with Valorem. I am grateful for the sustained interest in our work at Valorem, and so I wanted to share the thinking that went into the creation of ElevateNext.
Using its search and social metrics, Feedspot is honoring 40 blogs from among the thousands of Legal Marketing blogs. Blogs were ranked on the following criteria:
- Googgle reputation and Google Search ranking
- Influence and popularity on Facebook, Twitter and other social media
- Quality and consistency of posts
- Feedspot’s editorial team and expert review
With that selection process, I am honored and humbled that this blog has been named a Top 40 Legal Marketing Blog.
On March 19th, JD Supra announced its 2018 Readers’ Choice Awards, which recognized 240 authors from among 50,000 who published on JD Supra’s platform this past year. I am deeply honored to have been named a Readers’ Choice winner in the Marketing and Business Development category.
As described by JD Supra, the methodology for selection is:
Several news items, reports and articles in recent weeks have provided insights that should make traditional law firms nervous. Here’s what caught my eye:
Courtesy of JD Supra, I get data every month on how many times my posts are read. I thought it might be an interesting exercise to identify the 5 most-read posts of 2017 and see if there is any common thread. It turns out there is. Here are the most-read posts:
I have been a renter. I have been an investor in homes. I have been a buyer of homes and I have worked with a builder to design and build a home. Each experience has its pros and cons. The critical thing to making each role a successful one is to decide in advance what role you want to play. The same lesson holds true for operating a business and for operating a law department.
Earlier this year, Vincent Cordo, the Global Sourcing Officer for Shell, and Casey Flaherty, a consultant to law departments, wrote an article for the ACC Docket, Shell Legal—Shadow Billing. Let me begin by disclosing that I have enormous respect for the work Vincent Cordo has done at Shell and that Casey is a friend whose work I also respect greatly. However, respect and friendship do not translate into complete agreement on all issues, and this article presents an area where I disagree. I know Casey won’t be surprised.